First off, who should care deeply about mastering a ? The quick answer: startups stuck in the slow lane or those burning cash without traction. For example, an early-stage SaaS company I recently consulted was spending
Imagine trying to solve a puzzle where half the pieces are scattered across different rooms. Thats what managing raw customer data feels like without proper . When companies embrace, they bring all those puzzle pieces
Imagine you’re baking a cake 🍰 but your ingredients list is filled with typos or missing quantities. Thats what organizations face daily with faulty data. In fact, Gartner estimates that poor data quality costs companie